A five-item, four-point Likert-like scale is used to measure a person's agreement about the negative effects of legalized casino-gambling in his/her city.
A nine-item, four-point Likert-like scale is used to measure a person's agreement about the positive benefits of legalized casino-gambling in his/her city.
The scale is composed of four, five-point Likert-type items that measure the degree to which a person believes in following the law and practicing business with high integrity.
Five, five-point Likert-type statements are used to measure a person's attitude about branded products being used in movies as props with the emphasis being on the degree to which placement is preferred. The scale was referred to as perceived realism by Gupta and Gould (1997) and Gould, Gupta, and Grabner-Kräuter (2000).
The scale is composed of 18 questions that are purported to measure a person's sense of the incidence of crime in the country with particular emphasis on New York City.
