Three, nine-point items are used to measure a person's motivation to pursue a limited option with greater determination than he/she otherwise would have.
The scale is composed of three, five-point Likert-type items that measure the degree to which a consumer wishes that he/she could stock up on more grocery item specials but is not able to because of limitations in storage space and money. Talukdar (2008) referred to the scale as perceived inventory holding cost.
