Five, seven-point Likert-type items are used in the scale to measure the degree to which a person is well familiar with the rules of returning products to stores as well as the buyer's rights to do so. Harris called the scale knowledge of returning rules and regulations.
Three, seven-point Likert-type items are used to measure the degree to which a person believes that a certain company is responsible in the way it treats personal information about consumers, particularly as it relates to data gathered from people at the company's website.
A customer's evaluation of the fairness of the policies and procedures used in handling a problem that has occurred is measured using four, seven-point Likert-type statements.
A customer's beliefs regarding the fairness with which he/she was treated by a particular firm's personnel in its efforts to deal with a problem is measured with four, seven-point Likert-type items.
The scale is composed of four, seven-point Likert-type items that assess a customer's beliefs regarding the fairness of the outcome provided by a business as a result of its service recovery process given the inconvenience experienced by the consumer.
The scale is composed of three, five-point Likert-type statement assessing a customer's attitude of a store with an emphasis on some visible indicators that it is being managed competently.
A customer's attitude regarding some aspects of an airline's operations is assessed using three, five-point Likert-type statements. The emphasis seems to be on some visible indicators that the airline is being managed competently such as with the efficiency of pre- and post-flight service.
Three, five-point Likert-type statements are used to measure a person's belief that government agencies in the U.S. have clear policies regarding the production of biotech crops. Sinclair and Irani (2005) referred to the scale as rule-based trust.
The scale is composed of three, five-point Likert-type statements that measure a person's belief that companies producing biotech crops are concerned about and committed to following U.S. government regulations. Sinclair and Irani (2005) referred to the scale as intent.
The scale is composed of three, five-point Likert-type statements assessing the degree to which a customer believes a business has policies which indicate it has its customers' best interests in mind.
