Eight, seven-point semantic-differentials are used to measure the degree of functional value a person's believes a particular object (product, process, etc.) has.
The scale has seven, seven-point Likert-type items that measure how much a person values his/her time and manages it efficiently.
The scale is composed of three, seven-point Likert-type statements intended to measure the extent to which a person views the usage of something as helping to improve one's efficiency and effectiveness. Nysveen, Pederson and Thorbjørnsen (2005) used the scale with mobile services but it appears to be amenable for use with goods as well.
The scale is composed of four, seven-point Likert-type statements that are intended to measure a person's attitude regarding the effort required to learn and use something. Nysveen, Pederson and Thorbjørnsen (2005) used the scale with mobile services but it appears to be amenable for use with goods as well.
