Three, seven-point Likert-type items are used to measure the degree to which a customer believes that the seller is devoting substantial time and energy to building their business relationship.
Three, seven-point Likert-type items are used to measure the degree to which a person feels a sense of emotional appreciation for unspecified benefits received from a certain party.
Three, five-point items are used to measure the degree to which a child views him/herself as an opinion leader for friends in some product category and does so by being a source of information and influence.
Four, seven-point Likert-type items are used in this scale to measure the degree to which a consumer shops online because of the ability to do it more anonymously than in retail stores.
Ten, seven-point items are used to measure the extent to which a person identifies with people in his/her local community.
Four, seven-point items are used to measure the degree to which luxury brands are viewed as facilitating self-expression and helping to project a particular image in social settings.
This scale uses three, seven-point Likert-type items to measure a customer's motivation to maintain a business relationship with a particular seller.
This scale uses nine statements to measure the degree to which a person expresses a type of interdependent self-concept based on close relationships with specific others.
Nine statements are used to measure the extent to which a person expresses a type of self-concept with an interdependent focus based on group memberships and affiliations.
This scale uses three, seven-point items to measure the extent to which a person desires a shared identity with others.
