You are here

Scale Reviews

Find reliable measures for use in your questionnaires. Search Now

Testimonial

This scales book is a classic in psychometrics. It is instrumental for survey researchers in the fields of advertising, marketing, consumer psychology, and other related fields that rely largely on attitudinal measures. My copy has gotten me through years of field research by helping provide testable, reliable scales.
Angeline Close Scheinbaum, Ph.D.
University of Texas at Austin

Contact Marketing Scales

If you have any questions, please choose from among the methods of contact listed below.  Our goal is to respond to requests within 12 hours and it will usually be much quicker than that.

  • For problems with an order, send a message to service@marketingscales.com.
     
  • If you would like to leave a phone message, please call 817-677-8876.
     
  • Contact Dr. Bruner directly for other issues.  There is no charge for his brief suggestions about finding and/or selecting measures of interest to you.  Fees for more lengthy projects such as strategic selection of the optimal mix of scales to use in a particular study are negotiable.
     
  • If you would like to receive descriptions of new scale reviews when they are added to the library, please send your request to service@marketingscales.com. (Those who opt-in will receive one brief message every once or tiwce a month.)
     
  • In social media, posts are available at Facebook, LinkedIn, and Twitter.