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Library Purchases

 

The versions of the books sold here at the website are meant for single-users only and each book provides a license for a single-user only.  Versions of the Marketing Scales Handbooks (Volumes 5, 6, 7, 8, 9, and 10) for libraries should be acquired from ProQuest or EBSCO.  Contact these companies directly for further instructions about options for accessing the books. 

Each available volume's full title and ISBN are shown below:

  •  Marketing Scales Handbook: A Compilation of Multi-Item Measures for Consumer Behavior & Advertising Research (Volume 5) [978-0-615-273273]
  •  Marketing Scales Handbook: A Compilation of Multi-Item Measures for Consumer Behavior & Advertising Research (Volume 6) [978-0-615-63068-7]
  •  Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 7) [978-0-615-84606-4]
  •  Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 8) [978-0-692-39583-7]
  •  Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 9) [978-0-692-84593-6]
  • Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 10) [978-0-578-47002-3]

 

For more information, please contact the publisher.