You are here

Scale Reviews

Find reliable measures for use in your questionnaires. Search Now

Testimonial

This website has truly been a welcome gift! The Day Pass is extremely affordable & the site is so user friendly to navigate. It provides a wealth of information including, the source, validity, & references for my doctorate research project. I highly recommend this to anyone as it is truly an invaluable research tool!
Suzanne Cromlish, PhD
Saint Xavier University, Chicago

attitudes

The extent to which a person considers some particular object as being weird and creepy is measured with three, seven-point items.

Five, seven-point Likert-type items compose the scale and measure how much a person worries that some person or thing lessens his/her importance, job, and very existence.

This Likert-type scale has three, seven-point items that measure the degree to which one person considers another person to be funny. 

Four, seven-point Likert-type items are used to measure a consumer’s negative attitude regarding large food systems (producers and retailers) and the desire to avoid buying from them.

The degree to which a person votes for liberal political candidates as well as not believing in absolute right and wrong is measured with four Likert-type items.

How much a person has selected a particular way to buy or use a product in order to save money in the long-run is measured with three Likert-type items.

How much a person believes that a particular recommendation provided important and helpful information is measured with three, seven-point Likert-type items.  Since the recommendation is not identified in the items themselves, the scale appears to be suitable for a wide variety of situations.

Four items are used to measure the degree to which a customer believes that actions he/she took with respect to a failure by a business was effective in redressing the “balance” in the relationship.

The extent to which a person wishes he/she did not engage in certain behaviors against a specified person or entity is measured with three items.  (Although not explicitly stated in the items, the implication is that the actions taken were negative in some way.)

Four, nine-point uni-polar items measure how much a color or an object’s color is bright and vibrant.