You are here

Scale Reviews

Find reliable measures for use in your questionnaires. Search Now

Testimonial

This website has truly been a welcome gift! The Day Pass is extremely affordable & the site is so user friendly to navigate. It provides a wealth of information including, the source, validity, & references for my doctorate research project. I highly recommend this to anyone as it is truly an invaluable research tool!
Suzanne Cromlish, PhD
Saint Xavier University, Chicago

investments

Four, seven-point items compose the scale and are used to measure how successful a company is expected to be in the future.

Using five, five-point Likert-type items, the scale measures the extent to which a consumer believes he/she has spent a lot of time and effort on a relationship with a current provider.

A person's knowledge of various typical consumer financial products is measured by asking ten questions.  It is considered an objective measure rather than a subjective one because each question has a correct answer rather than being a person's opinion of his/her knowledge level.

Three, seven-point items are used to measure one's self-expressed level of understanding of a particular investment, especially how it functions in saving money, and one's comfort in choosing to invest in it.

A person's self-expressed level of understanding a particular object (topic, product, company, et cetera) is measured in the scale with three, seven-point items.

A person's attitude regarding the amount of risk perceived to be associated with a particular investment is measured using three semantic differentials.

Three semantic differentials are used to measure a person's attitude regarding a particular investment, with an emphasis on how "good" it is considered to be.

The extent of a person's satisfaction with the performance of the stocks in his/her portfolio is measured with three, nine-point items.

Three, seven-point statements are used to measure the relative amount of time, effort, and money that appear to have been spent on the development of a website.

The scale is composed of four, seven-point statements that are intended to measure the degree to which a certain stimulus has focused a person's thoughts on others more than on self.