You are here

Scale Reviews

Find reliable measures for use in your questionnaires. Search Now

Testimonial

I really appreciate your marketing scales database online. It is an important resource for both our students and our researchers as well. Since my copies of the original books are slowly disintegrating due to the intensive use, I am happy that you are making them available in this way. It is very helpful in the search for viable constructs on which to do sound scientific research.
Dr. Ingmar Leijen
Vrije Universiteit University, Amsterdam

justice

Seven Likert-type items measure the degree to which a person believes that he/she is treated fairly, in general, and receives what is deserved.

Using three, seven-point Likert-type items, the scale measures how much a person believes that people can achieve success over time if they work hard.

The reasonableness and acceptability of a price is measured with four, seven-point semantic differentials.

With seven items, the scale measures the extent to which a person generally believes that people get what they deserve in life because “the world” is fair.

The scale uses three, seven-point Likert-type items to measure one’s belief that it is fair for visitors to give something to a website in return for access to free content.

The extent to which a person believes that the visitor-related procedures used by a website are fair, particularly with respect to handling information, is measured with four, seven-point Likert-type items.

The importance a person places in his/her value system on social goals such as equality and cooperation is measured with four items.

The severity of a country's need for help to alleviate a plight or other unfortunate condition is measured in the scale with four statements.  Because one of the items contains the term "unjust," the scale is most appropriate for use in contexts where the problem is man-made, e.g., social injustice.

Using three, seven-point Likert-type items, the scale assesses the extent to which a person believes that the procedures used by a company to arrive at a decision regarding his/her concerns about a problem were fair.

A person's level of satisfaction with the way a company has resolved a problem is assessed with three, seven-point Likert-type items.