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Testimonial

This scales book is a classic in psychometrics. It is instrumental for survey researchers in the fields of advertising, marketing, consumer psychology, and other related fields that rely largely on attitudinal measures. My copy has gotten me through years of field research by helping provide testable, reliable scales.
Angeline Close Scheinbaum, Ph.D.
University of Texas at Austin

self-efficacy

Four, five-point Likert-type items measure the extent to which a person feels at the moment that he/she does not have control over life. 

Three, seven-point Likert-type items measure how much a person believes that entities outside of him- or herself control outcomes.

The degree to which a person believes that he/she has the necessary resources to produce particular outcomes is measured with three, seven-point Likert-type items.

Using three, seven-point Likert-type items, the scale measures the belief that one has the ability to make situations turn out the way he/she wants.

How much a person believes his/her personal actions can help end a behavior that is viewed negatively is measured with five, seven-point Likert-type items.  The items are amenable for use in a variety of situations where a particular behavior is viewed as inappropriate and the person is not alone in believing it.

A person’s confidence in his/her ability to make good decisions is measured with six, five-point items.

The belief that a particular health condition is a person’s responsibility to control is measured with four, seven-point Likert-type items. 

The belief that people have health conditions which they can not change is measured using three, seven-point Likert-type items. 

With three, seven-point Likert-type items, the scale measures the belief that all people have the capacity to substantially change their basic health conditions. 

The extent to which a person feels a sense of personal control in a particular situation is measured with four, seven-point Likert-type items.