The Marketing Scales website is a gold mine of information. It is the only source that helps me understand the psychometric quality of the instruments used in past research. I recommend that researchers bookmark this site . . . they will be back!
social class
Using three, seven-point Likert-type items, the scale measures how much a person believes that people can achieve success over time if they work hard.
The extent to which a person is described as having high social status and economic resources is measured in this scale with three, seven-point items.
This three-item, nine-point scale is used to measure a person's socio-economic position on the basis of the following self-reported characteristics: dwelling area, family income, and education.
