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The Marketing Scales website is a gold mine of information.  It is the only source that helps me understand the psychometric quality of the instruments used in past research.  I recommend that researchers bookmark this site . . . they will be back!
Bob Moritz
Marshfield Clinic Research Foundation

unique

With four, seven-point Likert-type items, the scale measures the extent to which a person views him/herself as self-reliant and unique.

Three, seven-point Likert-type items measure how novel and special a person believes the design of something to be.  While the scale was made for use with a product, it appears to be easily adaptable for use with other objects as well, e.g., a house, a pool, a museum.

Three, seven-point semantic-differentials are used to measure how much a person believes that an object is original and uncommon. 

The degree to which a person thinks that an object, such as a product, expresses his/her personal uniqueness is measured with three, seven-point Likert items.

The scale is composed of three, seven-point Likert-type items that measure how much a person believes an object or experience is different from others he/she has had.

The scale uses four, nine-point items to measure which of two objects a person considers to be more valuable and preferable to own. 

The rarity and scarcity of an object, such as a product, is measured in this scale with three, nine-point Likert-type items.

With four, seven-point Likert-type items, the scale measures the degree to which a person believes that the packaging for a particular product is new and unique.

Three, seven-point semantic differentials are used to measure whether the product featured in an ad is considered fresh and new or old and routine.

With four, seven-point Likert-type items, the scale measures the degree to which a person believes a particular place is unique in the sense that it has distinctive characteristics not found in other places it might be compared to.