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As a researcher, it's important to use validated scales to ensure reliability and improve interpretation of research results. The Marketing Scales database provides an easy, unified source to find and reference scales, including information on reliability and validity.
Krista Holt
Senior Director, Research & Design, Vital Findings

Intolerance of Ambiguity

Sixteen Likert-type statements are purported to measure an individual's tendency to interpret situations that cannot be adequately categorized (ambiguous) as sources of threat because of a lack of sufficient cues.  Although the construct is more popularly known as tolerance for ambiguity, the way it was scored by Richardson, Jain, and Dick (1996) was measuring the opposite tendency.