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I really appreciate your marketing scales database online. It is an important resource for both our students and our researchers as well. Since my copies of the original books are slowly disintegrating due to the intensive use, I am happy that you are making them available in this way. It is very helpful in the search for viable constructs on which to do sound scientific research.

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Vrije Universiteit University, Amsterdam

Pride in Task Accomplishment

The pride a person feels after accomplishing a particular task is measured with four, seven-point Likert items.

Key Words

task, pride, accomplishment, co-production

Newest Scale Reviews

Decision Comfort

Five Likert-type items are used to measure the degree to which a person experiences a feeling of... read more »

Decision Confidence (Comparative)

The degree of certainty a person has in the appropriateness of a particular choice in which one... read more »

Decision Conflict

With three, seven-point items, the scale measures how difficult a person believes it would be... read more »

Decision Goal (Gratification Seeking)

The scale is composed of four, seven-point semantic differentials that measure how much a person... read more »

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