Scale Reviews

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Testimonial

I have relied on the Marketing Scales Handbooks over several years in academic and industry roles and look forward to using the newest edition. A seven on a seven-point satisfaction scale!

Tom Prinsen, Ph.D.

Global Manager Market Intelligence, Biomet Orthope

Relationship Feedback

The scale uses three, seven-point Likert items to measure the degree to which the feedback provided by a customer to a service provider is meant to show concern for the future of their relationship.

Key Words

social, relationships, feedback, services, concern

Newest Scale Reviews

Economic Mobility

The belief that there are opportunities for anyone to make economic progress and be successful... read more »

Financial Responsibility

With seven, seven-point Likert-type items, the scale measures the degree of care a person... read more »

Financial Stress

Composed of five, five-point items, the scale measures a person’s belief that he/she is... read more »

Likelihood of Saving Money

The six, seven-point items in this scale measure a person’s expressed likelihood of... read more »

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